“As a data scientist I am really excited about the Google Baseline Study,” says Moore, the Third Century Ӱ and professor of genetics and community and family medicine at the . “I love data. I love big data. I especially love big data collected to address really complex problems like those in health care. But the collection of data, while it’s an important endeavor, should not be an end in itself.”
The key to converting big data to information is asking the right questions, says Moore, the director of the . “Do you ask simple questions of a very complex problem such as human health, or do you ask tough questions that embrace the complexity we know is there?”
, broadcast 8/1/14 on Science Friday.